Key Broadcast Analyst Skills
- The role of the analyst versus the play-by-play announcer
- How to research and gather the key stats needed for the event
- How to organize your research for quick access during the broadcast
- How to pre-interview players, coaches, trainers, and other key personnel to learn their aims, strategies, and thoughts
- How to insert your information and opinions without overpowering the play by play account
- How to judge the quantity of insider information to present without getting so technical fans stop listening
- When and how to use personal stories, anecdotes, and your own experiences with game participants to put a human face on the contest
- When and how to use humor to enhance the fans’ enjoyment
- How to think ahead about what information will be needed, so there’s a steady flow of what fans need to know
- How to do it all in a minute or less when there’s a break in the game, without your comments spilling into the action when it resumes
And most important…
- How to build a fun relationship with others members of the broadcast team that fans enjoy watching. (Think famous booth teams like Al Michaels and Chris Collingsworth, Jim Nantz and Phil Simms, or, from broadcast history, Howard Cosell, Frank Gifford, and “Dandy Don” Meredith.)
You Need Broadcasting Skills, Too
Reading the list above, you probably recognize some of the things top notch analysts do.
With SMG, you’ll learn those skills from a professional sportscaster, because who’s better to teach you than someone who’s done it? But we’ll also teach you the broadcasting techniques you need, including:
- How to use vocal delivery properly.
- How to operate the equipment you’ll use.
- How to handle sponsor requests in your comments.
- How to interact with the technical and administrative people you’ll work with in any pro broadcasting situation.
Without these additional skills, even if you land a broadcasting job, you won’t last long doing it.
How SMG Trains You to be a Sports Color Analyst
How does the SMG program get you up to speed to apply for a professional color analyst position? Here’s how our program works, in detail:
- You contact SMG and tell us you’d like to be a professional color analyst. You also give us a list of four or five local radio stations that broadcast sports.
- We set you up with a professional sportscaster at one of these stations. You two talk, and if both are happy with working together, the sportscaster becomes your mentor.
- You follow a carefully laid out training course put together by top sportscasters, including:
- Bruce Gilbert, head of Sports Operations at Clear Channel radio
- ESPN program directors Larry Gifford and Jeff Schwartz
- Lee “Hacksaw” Hamilton of XTRA Sports 1360, and
- Rob Buska of NBC Sports
- Following the course materials, you put together your own sportscast, including analyst work.
- You and your mentor meet weekly, right in the local station. (No need to travel to some far-off, high priced broadcasting school that teaches you to be a DJ or news guy when all you want to learn is sportscasting.)
- Your mentor offers feedback and suggestions. Over time your work improves to meet professional standards.
- SMG and your mentor work to put you in a working analyst situation, in a local college, or similar, sports program. This gives you actual experience to present to potential employers.
- At program’s end, SMG certifies you for professional sportscasting work. SMG and its sister company, Broadcasters Mentoring Group, are highly regarded in the broadcasting industry as a source of new on-air talent.
But with SMG, you also get something more…
The Make or Break Value of Contacts
Because you’ve trained at an actual radio station, the professionals there have been able to watch your skills grow. And, if you work hard, they become interested in seeing your career advance.
Almost everyone in broadcasting has a network of industry contacts, who report back when jobs become available. This increases your chances to know about them before any outsider does, and when you apply, you’ll carry recommendations from your mentor and other industry insiders. Contacts are often the ball game in landing a broadcasting job. In fact, data show that some six of every 10 new broadcasting hires happen through contacts. Six out of 10 is a winning score!
No wonder Crys Quimby, program director at WCBS-AM, flagship station of the New York Yankees, says, “The mentoring model SMG uses is an outstanding vehicle for someone trying to break into the business. It’s not just WHAT you know. It’s WHO you know.”
Best Program, Lowest Cost
But SMG offers another winning edge, especially compared to traditional broadcasting schools that only offer sportscasting as a small part of their programs. We’re up to 20 times less expensive than these schools, when they’re part of a college degree program, and less than half the cost even when they’re not. Plus, financing is available.
Get Off the Sidelines, Get in the Game
So here’s the drill: If you want to be a pro sportscaster, you need to kick off the process. It’s easy to do and won’t cost a cent. Just read on in the SMG website, and especially the FAQ page, or, even easier, just fill in the Contact form below or call SMG at (818) 879-0858. We’ll put you in touch with one of our counselors for a free career consultation. There’s no obligation of any kind to learn more.
You’ve got the knowledge to be an analyst and you’ve got the desire. Now get into the game! Contact SMG at no cost or obligation today!